Marketing, reviews, and loyalty

Ratings and reviews

When a visit is marked complete, the client gets a one-tap rating link. Clients who give 4 or 5 stars are invited to review you on Google or wherever your review link points (Settings → Website). Lower ratings wait under Reports → Needs a follow-up so you can make it right.

Birthday and win-back messages

Under Marketing, turn on birthday messages and messages to clients you have not seen in a while. They go once a day, only to clients who agreed to marketing on that channel, with your booking link and an unsubscribe link. They are off until you turn them on.

Promo codes

Settings → Promotions makes codes for a percent or amount off, for first visits only or some services, with an end date and a use limit. Clients type them on the booking page.

Campaign links

A campaign link opens booking on a service or practitioner, applies a code, and counts views and bookings. Each one has a QR code for flyers and cards.

Loyalty rewards

Marketing → Loyalty rewards gives points per visit and per dollar paid (not tips). A reward becomes gift card credit; the front desk gives it from the profile, or the client redeems it in the client hub.